08 Mar Facebook for Business: How to Get Fans Fast
You created the page, added your information, setup like buttons, installed all of the necessary information to make your Facebook Fan Page as useful and interesting as possible to your fans. There’s just one problem. You have no fans.
The legions of fans you need to promote your brand, engage with you on interesting niche issues and ask important questions that allow you to show off your immense intellect are missing. Well, no longer my friend. Here are five simple tips to help you blow your fan count out of the water.
- Seed the Fields – People are more interested in something if they think they are missing out. So, get a few hundred fans to start so it looks like you have something interesting other people might like. Fiverr is great for this. You can find multiple $5 gigs that offer between 300 and 600 Likes each. Spend $20 and get between 1000 and 2000 Likes for your page. Most of them won’t do anything (often they are shell accounts), but they make your page look more alluring to passersby.
- Create a Fan Gate – Interestingly enough, one of the most effective ways to get fans is to block the content on your page until someone Likes it. By implementing a Fan Gate and forcing people to give a like to see what you have (free reports, emails, updates, etc.) you attach a sense of value to your page and if it’s worth something, people want it that much more.
- Integrate with Your Website – If you have a website, you have readers and visitors. Strongly encourage them to Like your page by implementing a Facebook Like box somewhere on your site. If you use WordPress for blogging, you can do this with a simple plugin. Remember, you want Likes on your Fan Page, not for your articles (though both is ideal).
- Build a Regular Posting Schedule – Don’t just post one or two days a week at random. Post to your Page once a day at the same time. Extras are great, but if you’re consistent with a useful tip, link or video every day, people will return to see what you have to offer.
- Ask Questions – Ask and answer a lot of questions on your Page. If people see that others are interacting with your Page, they will do the same. No one wants to be the first person to step onto the dance floor. Drag someone out there and the rest will follow. More importantly, it will show that you have the answers to their questions. People want expert guidance – offer it and they will become loyal fans.
Your Facebook Page can be a tremendously useful tool in generating interest in your business, services or brand. It just needs a little kick start. Do these five things and you’ll be swimming in new fans before you know it.